In the past few years, social media has seen tremendous growth. The number of people using these platforms is increasing daily. Marketers, on the other hand, have taken it upon themselves to use social media to promote their products and gain followers. In the U.S. for instance, social media influencers are popping up all over the place, in some of the major cities, and in far off corners. However, they have used their social media platforms to launch themselves to new heights. Either covering various issues, or simply showing others their daily lives.
Did you know, it’s said there are currently over 3.5 billion social media users worldwide. With an average daily usage time of over 3 hours per person – that’s a lot of people spending a lot of their time looking at what other people are doing! It’s no wonder brands have turned to marketing their products and services this way.
Incase you might be interested in find out more, here are some of the major cities where these social media influencers are popping up the most…
So Who Are The Top US Social Media Influencers?
This is quite tricky to answer as it depends on what metrics you’re looking at. Overall following, views, engagement…etc. However, here are a few of the top overall social media influencers in America at the moment – in no particular order.
Celebrities…
- Cristiano Ronaldo – over 500 million combined followers
- Justin Bieber – over 450 million combined followers
- Ariana Grande – over 400 million combined followers
- Selena Gomez – over 400 million combined followers
- Taylor Swift – over 360 million combined followers
- Dwayne Johnson – over 350 million combined followers
- Katie Perry – over 300 million combined followers
- Kylie Jenner – over 300 million combined followers
Social Media…
- Lele Pons – 48+ million
- Charli D’Amelio – 40+ million
- Dixie D’Amelio – 25+ million
- James Charles Dickinson – 25+ million
- Amanda Cerny – 24+ million
- Zach King – 24+ million
- Cameron Dallas – 22+ million
- Loren Gray – 22+ million
- King Bach – 22+ million
- Mr Beast – 18+ million
Portland
Portland, Oregon, has seen a massive increase in the number of influencers, more so those who use Instagram and Twitter. It is estimated that each Portland resident will have an estimated 15,000 followers on Instagram.
Hundreds of Portland residents have become overnight celebrities by managing to get vast numbers of followers. These influencers do not need to go on national T.V. to get their ideas heard. All they need is to amass a considerable number of followers on Instagram, Twitter, and Facebook.
Austin, Texas
In the southern part of the country, Texas is one of the major hubs for social media influencers. In Austin, for instance, Facebook has increased its presence by hiring thousands of youths as digital influencers.
It’s currently estimated nearly 30% of Austin’s workforce is employed by Facebook. A clear indication that the social media giant has established the importance of digital networking and marketing.
California
The use of social media in California has been at an all-time high. With residents relying on social media platforms such as YouTube and Instagram to market their products. As a tourist hub, many residents are taking advantage of the high number of people who frequent the state to market their products.
New York
An urban city like New York is a central point of focus for creators and influencers. Primarily due to its dense population. Most advertisers prefer to market in such areas due to the vast number of people who will see their products.
Miami
In Miami, imbuing the hometown charm into social marketing is the order of the day. Various social media influencers are taking it upon themselves to facilitate digital promotion. As a way of promoting the growth and presence of different products.
Nowadays, people based in Miami are relying on social media platforms before deciding on buying or selling a product. The form of influence achieved by these social media platforms is sufficient to propel a brand to international levels.
Have you used social media influencers to promote your products?
Collaborative Post
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